Best of
The best AI visibility tools, judged on one set of columns
Tools that tell you whether a brand shows up in AI answers, compared on entry price, pricing model, how many engines the vendor says it tracks, and what the entry tier withholds.
How this shortlist was built
The ranking comes from one dataset: the AI visibility rows in the competitor table behind every comparison page on this site. Each row holds the vendor's own starting price, its pricing model, the engines it says it tracks, whether an API or MCP server is included, and the documented limits on the entry tier. Every row stores the URL a figure was read from and the date it was read.
This is vendor-published pricing and documented capability, not a bake-off. We did not run the same prompt set through twelve products and score the answers. Competitor pricing was last checked on 19 August 2026, and where a vendor publishes nothing usable the row says so rather than guessing: Brandlight and Bluefish both require a demo request for any quote, and Goodie AI publishes no full tier breakdown. Pricing models differ enough to matter, so credit-based products (Rankscale, AthenaHQ) and flat tiers are not sorted as though a headline number means the same thing in both.
SERPs is in the matrix and judged on the identical columns, including the ones we lose. We publish no white-label reporting, so an agency reselling a branded dashboard is better served elsewhere, and Profound, Scrunch AI and Evertune are built for a depth of answer engine analysis we do not claim. We track AI answers alongside Google ranks, which is a different bet from being a dedicated monitor.
Order favours tools whose entry tier is actually usable: multiple engines rather than one, a published price rather than a demo request, and limits stated plainly. That is a judgement call. If your constraint is a single engine, an enterprise procurement process or a fixed budget, read the decision table and ignore the order.
Pick by the constraint you actually have
- If you need
The deepest read on how answer engines describe you
PickWhyProfound sells answer engine insight with dedicated AI agents from $99 per month, but the Starter tier tracks ChatGPT only with no API or exports, and API access is Enterprise only.
- If you need
Prompt-based monitoring for several client brands
PickWhyPeec AI starts at $95 per month across ChatGPT, Perplexity and AI Overviews with an MCP server, though self-serve tiers cap you at three models and the API is Enterprise only.
- If you need
The cheapest credible multi-engine monitor
PickWhyOtterly.AI covers ChatGPT, Perplexity and AI Overviews from $29 per month, with Claude, Gemini and AI Mode as paid add-ons and API or MCP access only from the Standard tier.
- If you need
The widest engine list on a self-serve plan
PickWhyRankscale lists ChatGPT, Gemini, Perplexity, Claude and Grok on credit-based pricing from $99 per month with credit rollover, but the REST API and white label start at the Growth tier.
- If you need
AI crawler analytics alongside a site audit
PickWhyScrunch AI pairs site audits with AI crawler analytics from $250 per month, with four LLMs tracked on the Core tier and API access reserved for Enterprise.
- If you need
A multi-brand enterprise rollout with procurement
PickWhyBrandlight targets enterprise multi-brand monitoring, but there is no public pricing page at all and every quote starts with a demo request, so budget it as a sales cycle.
- If you need
AI answers next to Google rankings in one place
PickWhyWatching both surfaces on one subscription is what we built, and the matrix above shows the dedicated monitors that go deeper on AI alone.
| Tool | Starting price | Rank tracking | AI visibility | Keyword research | Backlinks | Site audits | Search Console | Historical data | API | MCP | White label | Best for |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SERPs | $49 per month | Yes | Yes | Yes | Yes | Yes | Yes | Not available | Yes | Yes | No | Teams that need Google rank tracking and AI answer tracking in one subscription |
| Profound | $99 per month | No | Yes | No | No | No | Not available | Not available | No | Not available | Not available | Answer engine insights with dedicated AI agents |
| Peec AI | $95 per month | No | Yes | No | No | No | Not available | Not available | No | Yes | Not available | Prompt-based AI visibility for brands and agencies |
| Otterly.AI | $29 per month | No | Yes | No | No | No | Not available | Not available | No | No | Not available | Affordable multi-engine AI prompt monitoring |
| LLM Pulse | $49 per month | No | Yes | No | No | No | Not available | Not available | No | Yes | No | Clear tiered pricing ladder for AI visibility |
| Rankscale | $99 per month | No | Yes | No | No | No | Not available | Not available | No | Not available | No | Credit-based multi-engine tracking with rollover |
| Knowatoa | $59 per month | No | Yes | No | No | No | Not available | Not available | Not available | Yes | Not available | Affordable multi-service AI answer monitoring |
| AthenaHQ | $295 per month | No | Yes | No | No | No | Yes | Not available | No | Not available | No | Credit-based AI monitoring with content optimization agent |
| Scrunch AI | $250 per month | No | Yes | No | No | No | Not available | Not available | No | Not available | Not available | Site audits plus AI crawler analytics for brands |
| Evertune | $800 per month | No | Yes | No | No | No | Not available | Not available | Not available | Not available | Not available | Statistically sampled AI visibility with ad activation |
| Brandlight | Custom pricing | Not available | Yes | Not available | Not available | Not available | Not available | Not available | Not available | Not available | Not available | Enterprise multi-brand AI visibility monitoring |
| Goodie AI | Custom pricing | Not available | Yes | Not available | Not available | Not available | Not available | Not available | Not available | Not available | Not available | AEO suite with content studio and revenue attribution |
| Bluefish | Custom pricing | Not available | Yes | Not available | Not available | Not available | Not available | Not available | Not available | Not available | Not available | Enterprise AI brand monitoring with crisis response |
A dot means the vendor does not document that capability publicly, not that the answer is no. Historical data is Search Console retention in months.
- 1
- Starting price
- $49 per month
- Best for
- Teams that need Google rank tracking and AI answer tracking in one subscription
- Limitation
- No white-label reporting: reports carry the SERPs brand, so agencies reselling a branded dashboard need another tool
- 2
- Starting price
- $99 per month
- Best for
- Answer engine insights with dedicated AI agents
- Limitation
- Starter tracks ChatGPT only, no API or exports
- 3
- Starting price
- $95 per month
- Best for
- Prompt-based AI visibility for brands and agencies
- Limitation
- API access only on Enterprise tier
- 4
- Starting price
- $29 per month
- Best for
- Affordable multi-engine AI prompt monitoring
- Limitation
- API/MCP access only on Standard tier and above
- 5
- Starting price
- $49 per month
- Best for
- Clear tiered pricing ladder for AI visibility
- Limitation
- API access only on Scale tier and above
- 6
- Starting price
- $99 per month
- Best for
- Credit-based multi-engine tracking with rollover
- Limitation
- REST API and white-label only on Growth tier and above
- 7
- Starting price
- $59 per month
- Best for
- Affordable multi-service AI answer monitoring
- Limitation
- Only 3 AI services on Starter tier
- 8
- Starting price
- $295 per month
- Best for
- Credit-based AI monitoring with content optimization agent
- Limitation
- API access is a paid add-on on Starter tier
- 9
- Starting price
- $250 per month
- Best for
- Site audits plus AI crawler analytics for brands
- Limitation
- Only 4 LLMs tracked on Core tier
- 10
- Starting price
- $800 per month
- Best for
- Statistically sampled AI visibility with ad activation
- Limitation
- Enterprise tier is custom quote-only
- 11
- Starting price
- Custom pricing
- Best for
- Enterprise multi-brand AI visibility monitoring
- Limitation
- No public pricing page (/pricing returns 404)
- 12
- Starting price
- Custom pricing
- Best for
- AEO suite with content studio and revenue attribution
- Limitation
- Higher tiers require custom quote
- 13
- Starting price
- Custom pricing
- Best for
- Enterprise AI brand monitoring with crisis response
- Limitation
- No published pricing; demo request required
Last tested: November 2026
Pricing snapshot
- SERPs
$49
250 tracked keywords on Starter
$40.83 billed annually
- Profound
$99
Flat tier pricing
- Peec AI
$95
Flat tier pricing
- Otterly.AI
$29
Flat tier pricing
- LLM Pulse
$49
Flat tier pricing
- Rankscale
$99
Credit based pricing
- Knowatoa
$59
Flat tier pricing
- AthenaHQ
$295
Credit based pricing
- Scrunch AI
$250
Flat tier pricing
- Evertune
$800
Flat tier pricing
- Brandlight
Custom pricing
Quote only
- Goodie AI
Custom pricing
Flat tier pricing
- Bluefish
Custom pricing
Quote only
Pricing last checked: August 2026
Frequently asked questions
Keep reading
- Profound alternativesAnswer engine insights with dedicated AI agents
- Peec AI alternativesPrompt-based AI visibility for brands and agencies
- Otterly.AI alternativesAffordable multi-engine AI prompt monitoring
- LLM Pulse alternativesClear tiered pricing ladder for AI visibility
- All comparisonsThe full matrix, every tool we have researched.
- All alternativesEvery tool we track, grouped by category.
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