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SERPs vs Bluefish
Spec by spec, with pricing at equivalent tracked keyword volumes.
If you want a published price and self-serve signup, pick SERPs; if you're an enterprise buyer expecting a custom sales process, Bluefish may fit your procurement path.
Choose SERPs if
- You want to see and pay a published price without going through a sales call.
- You're not an enterprise buyer requiring a formal procurement and contracting process.
- You want to start tracking immediately rather than waiting on a demo and quote cycle.
Choose Bluefish if
- You're an enterprise buyer who already works through formal vendor sales and contracting processes.
- You need custom-scoped deployment and dedicated account support at scale.
- Budget isn't the primary constraint and you value a tailored enterprise implementation.
| Spec | SERPs | Bluefish |
|---|---|---|
| Starting price | $49 per month | Custom pricing |
| Tracked keywords, entry plan | 250 | Not available |
| Tracked keywords, mid plan | 1000 | Not available |
| Tracked keywords, top plan | 5000 | Not available |
| Rank tracking | Yes | Not available |
| AI answer tracking | Yes | Yes |
| AI engines covered | 5 | Not available |
| Keyword research | Yes | Not available |
| Backlinks | Yes | Not available |
| Site audits | Yes | Not available |
| Search Console sync | Yes | Not available |
| Search Console retention, months | Not available | Not available |
| API access | Not available | Not available |
| MCP server | Not available | Not available |
| White label reporting | Not available | Not available |
A dot means the vendor does not document that capability publicly, not that the answer is no. Historical data is Search Console retention in months.
Pricing at equivalent volumes
The same number of tracked keywords on both sides, priced from each vendor's published plans.
| Volume | SERPs | Bluefish |
|---|---|---|
| 50 keywords | $49 | Custom pricing |
| 500 keywords | $149 | Custom pricing |
| 5,000 keywords | $299 | Custom pricing |
Pricing last checked: August 2026
When Bluefish is the better choice
Bluefish is a reasonable choice for large enterprises that already run formal vendor evaluation and procurement processes and need a custom-scoped AI monitoring deployment with dedicated support, rather than a self-serve subscription tool.
Moving from Bluefish to SERPs
- 1
Request your data export from Bluefish's account team
Since Bluefish has no public self-serve dashboard documentation, contact your Bluefish account representative to request an export of any tracked data before ending your contract.
- 2
Confirm your contract end date and terms
Enterprise contracts typically have defined terms; check your Order Form for cancellation or non-renewal timing before switching tools.
- 3
Sign up for SERPs directly
Choose the SERPs plan matching your needs and begin tracking without a sales process.
Frequently asked questions
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