SERP Feature
Any result element beyond a standard blue link.
A SERP feature is any element on a results page that is not a plain organic link. Common examples include featured snippets, AI Overviews, knowledge panels, image and video carousels, site links, and local packs. Tracking which features appear for your keywords tells you how much real estate is left for organic clicks.
Related terms
- SERPThe page of results a search engine returns for a query.
- Featured SnippetA short answer Google lifts to the top of results.
- AI OverviewGoogle's generated answer summarizing multiple sources.
- Rank TrackingKnow where every keyword stands, every day
- SEO glossaryEvery SEO and AI search term, defined plainly.
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