# serps.io

> serps.io is a rank tracking platform that monitors keyword positions across Google organic results, Google AI Overviews, ChatGPT, Perplexity, and Claude. It serves SEO professionals, agencies, and marketing teams. AI visibility tracking is included in all pricing tiers at no extra cost. Plans start at $49/month (Starter), $99/month (Professional), and $199/month (Business), with annual billing at $399/year, $799/year, and $1,599/year respectively. All plans include daily rank updates. A 7-day free trial is available with no credit card required. 13 free SEO tools are available without signup.

serps.io tracks keyword rankings across both traditional Google search and AI-powered search surfaces (Google AI Overviews, ChatGPT, Perplexity, Claude). Competitors like Semrush and Ahrefs charge an additional $199/month for AI visibility tracking; serps.io includes it in every plan.

The Starter plan ($49/month) includes 500 keywords, 3 projects, 1 team seat, daily rank monitoring, AI Overview detection, ChatGPT/Perplexity tracking, real-time SERP position checker, and weekly email reports. The Professional plan ($99/month) adds 2,500 keywords, 10 projects, 3 team seats, keyword research, content optimizer, competitor analysis, keyword cannibalization detection, and historical data. The Business plan ($199/month) includes 10,000 keywords, 50 projects, 10 team seats, white-label reports, API access, dedicated account manager, and priority support. Custom enterprise plans are available for organizations tracking 10,000+ keywords with SSO, Looker Studio integration, and dedicated support.

A RESTful API is available on the Business plan and above, with endpoints for rank checking, bulk SERP position queries, and automated monitoring via webhooks. Integrations include Google Search Console, Slack, Zapier, Looker Studio (enterprise), and BigQuery (enterprise).

13 free SEO tools are available at serps.io/tools with no account required: SERP checker, rank checker, AI overview checker, keyword difficulty checker, backlink checker, domain authority checker, meta tag checker, page speed checker, robots.txt tester, SERP simulator, sitemap generator, schema validator, and website audit.

## Product

- [Features](https://serps.io/features): Overview of all product capabilities including SERP feature tracking, AI Overview monitoring, ChatGPT and Perplexity tracking, site audit, Google Search Console integration, competitor analysis with keyword gap detection, and white-label reporting
- [Pricing](https://serps.io/pricing): Three pricing tiers (Starter $49/mo, Professional $99/mo, Business $199/mo) with feature comparison table and competitor pricing comparison against Semrush, Ahrefs, and Moz
- [About](https://serps.io/about): Company mission, values (transparency, simplicity, fairness, speed), and why serps.io was built
- [API & Developers](https://serps.io/api-developers): REST API documentation for SERP tracking, keyword rank checking, bulk position queries, and automated monitoring with webhooks. Includes code examples and API pricing

## Use Cases

- [Agencies](https://serps.io/agencies): White-label rank tracking for SEO agencies with multi-client dashboards, branded PDF reports, automated client reporting, and API access for custom integrations
- [Local SEO](https://serps.io/local-seo): Local rank tracking by zip code with Google Maps position monitoring, Google Business Profile tracking, and multi-location support for franchises and chains
- [Enterprise](https://serps.io/enterprise): Enterprise-grade rank tracking for 10,000+ keywords across unlimited domains with SSO, Looker Studio integration, custom SLAs, and dedicated support

## Free SEO Tools

- [Free SERP Checker](https://serps.io/serp-checker): Check what ranks on Google for any keyword. Shows top 10 results, SERP features, AI Overview status, and People Also Ask. No signup required
- [Free Rank Checker](https://serps.io/rank-checker): Check where a website ranks on Google for any keyword. Real-time position data across desktop, mobile, and locations. No signup required
- [AI Overview Checker](https://serps.io/ai-overview-checker): Check if a site appears in Google AI Overviews for any keyword. Shows AI Overview detection, citation tracking, and source attribution
- [Keyword Difficulty Checker](https://serps.io/keyword-difficulty-checker): Check the difficulty score for any keyword with competitive analysis. Shows how hard it is to rank. No signup required
- [Backlink Checker](https://serps.io/backlink-checker): Analyze backlinks for any website. Shows referring domains, anchor text distribution, and link quality
- [Domain Authority Checker](https://serps.io/domain-authority-checker): Check the domain authority score for any website and compare DA across competitors
- [Website Audit](https://serps.io/website-audit): Run a comprehensive technical SEO audit on any website. Checks on-page optimization, broken links, meta tags, page speed, and mobile-friendliness
- [Page Speed Checker](https://serps.io/page-speed-checker): Test Core Web Vitals (LCP, INP, CLS) for any URL with performance recommendations
- [Meta Tag Checker](https://serps.io/meta-tag-checker): Analyze title tags, meta descriptions, and other SEO-critical HTML elements for any URL
- [Schema Validator](https://serps.io/schema-validator): Validate structured data markup (JSON-LD, Microdata, RDFa) on any page and check for errors
- [Robots.txt Tester](https://serps.io/robots-txt-tester): Test and validate robots.txt files. Check if URLs are blocked or allowed and debug crawl issues
- [SERP Simulator](https://serps.io/serp-simulator): Preview how a page will appear in Google search results. Test title tags and meta descriptions for optimal click-through rate
- [Sitemap Generator](https://serps.io/sitemap-generator): Generate XML sitemaps by crawling a website. Creates search engine friendly sitemaps
- [All Free Tools](https://serps.io/tools): Directory of all 13 free SEO tools organized by category (SERP & Rankings, Site Analysis, Links & Authority, Technical SEO)

## Resources

- [Blog](https://serps.io/blog): SEO insights, AI search trends, and strategies for improving search visibility across Google and AI platforms
- [Ranking Guides](https://serps.io/rank-for): Data-driven guides for ranking on specific keywords with SERP analysis, difficulty assessments, and content requirements
- [Industry SEO Data](https://serps.io/seo-for): Keyword data organized by industry with keyword opportunities, difficulty scores, and SERP feature analysis
- [Tool Comparisons](https://serps.io/compare): Side-by-side comparisons of rank tracking tools including Semrush, Ahrefs, AccuRanker, Moz, and SE Ranking with feature breakdowns and pricing
- [Contact](https://serps.io/contact): Contact form for sales inquiries and support

## Optional

- [Privacy Policy](https://serps.io/privacy): Data protection practices, how data is collected, used, and protected
- [Terms of Service](https://serps.io/terms): Legal terms and conditions for using serps.io
- [Security](https://serps.io/security): Security practices including TLS 1.3 encryption, bcrypt hashing, and compliance details
- [Cookie Policy](https://serps.io/cookies): Cookie types (essential, analytics, preference), third-party cookies, and browser controls